Latest Intel in Retail Media

Analysis, conversations, and signals shaping the ecosystem.

October 13, 2025

🪄 Retail Media is already in its Orchestration Era

Retail Media’s Next Act Isn’t About Owning Data — It’s About Conducting It
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When Campaign Results Aren't Enough — Molly Hjelm, Ace Hardware's RedVest Media

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Beyond the Grid: Who’s Pushing Retail Media Into the Brand Era?
June 30, 2025
Retail media’s future isn’t about clicks—it’s about who can turn digital surfaces into storytelling platforms. Criteo, Kroger, and Amazon are leading the way onsite, in-store, and offsite.

Kroger at the Krossroads
March 3, 2025
Will Kroger follow Amazon’s Data-Driven Marketplace or Walmart’s Walled Garden?

Retailers Need a Super Bowl Strategy, Not Just a Star Player
February 14, 2025